The painfully slow rise of Near Field Communication (NFC)
For some time now I’ve been trying to interest librarians, RFID and LMS suppliers and, well pretty much anybody who’ll listen, in the potential of Near Field Communication in the library. So far the response has been rather less than I’d expected. Bordering on complete disinterest in fact.
I did manage to join in a brief Twitter conversation on January 5th with American colleagues interested in getting more out of NFC initiated by NISO Director Todd Carpenter but nobody, including me, knew of any library anywhere that was using NFC for loans (or “checkout” as it’s known over there). Todd speculated that NFC adoption might happen faster outside of the US as there was wider acceptance of the technology in other parts of the world. Tom Bruno of Yale University thought that NFC might succeed where QR had failed.
Personally I felt that it would be the lack of data standards adoption in the US that would be a bigger obstacle to developing the potential of the NFC market since any company seeking to use anything other than the unique ID on an RFID tag would have to develop different solutions for each library. The UK and Australia I felt offered the best opportunity for developing new applications.
I’m in the process of writing a new book on RFID use in the library and spend many a happy hour trawling the internet for innovation. I recently discovered another Norwegian project called “UBook” that used NFC in some very imaginative ways way back in 2012. It made me wonder if there’s something in the water in Oslo since their Deichman public library has been providing me the best example of using RFID to link a library’s physical and virtual collections for some time now.
I have been speculating for some time now that in a library with public access wifi library users with NFC enabled smartphones ought to be able to take a book from the shelf, scan the tag and link directly to the library’s database to find whatever related resources – physical or virtual – the library has identified as perhaps being of interest.
Yet even in Oslo – where they clearly have talent and imagination – this doesn’t appear to be happening yet.
So what are the obstacles to making such a seemingly simple step I wonder?
Librarians I have spoken to tell me that there’s no point in creating a service that isn’t open to all, but that sounds increasingly like an argument against change to me. If I’m not housebound should I deny that service to those that are?
RFID suppliers have hinted that they are actively planning NFC developments – FE Technologies (now part of Invengo) in Australia and New Zealand and Bibliotheca in the UK for example – but there’s little hard information from either so far. Bibliotheca did bring an RFID scanner (attached to a smartphone) to market in 2013 but it wasn’t NFC and it was for staff use only.
Meanwhile Solus – a relative newcomer to the RFID market – tell me they have developed and even demonstrated NFC powered loans to a Scottish university but there was no interest in pursuing it any further than proof of concept. My recent suggestion – again on Twitter – that allowing users to use their own devices to borrow and return books might save expensive investment on self-service devices was met with at best disbelief and at worse ridicule – from librarians not suppliers. I still don’t know why.
Perhaps there are vested interests here that have persuaded the market that NFC has nothing to offer? RFID suppliers might not want to see their self-kiosks being replaced by smartphones perhaps? Particularly those that seek to extend their reach into new local government markets by developing new, non-library functionality for them? That seems unlikely. Why not develop smartphone apps instead?
Besides I spend a lot of time working with suppliers – LMS and RFID (and others) – and many of them are eager to find new markets for innovative products. It’s the librarians that are unenthusiastic they say.
Unenthusiastic? Or broke? If it’s the latter then surely transferring some of your service costs (painlessly) to your clients might help? A Belgian colleague disagreed. A 20% reduction in self-service kiosk demand wouldn’t result in a commensurate reduction in costs. Not even in the largest libraries? Not if ALL smartphones had NFC (which looks a pretty good bet for 2016 if not this year).
Ho hum. I guess I’d better get back to the day job. And the book.
But if anyone out there is – or plans to – start using smartphones for loans, returns, enquiry or exploration…you will let me know won’t you?